Keyword research services that tell you which pages to build, and why
Keyword research is finding the words and questions customers type into Google and AI assistants, then deciding which ones your site should target. Best SEO Company in India delivers it as a keyword map: each target search matched to one page, with its intent, monthly volume, difficulty and business value, for businesses in the US, UK, Canada, Australia and India.
A list of 5,000 keywords sorted by volume doesn't tell anyone what to do on Monday. A keyword map does: it names the page that should rank for each search, says whether that page exists yet, and ranks the gaps by how likely they are to bring customers rather than just visits.
What our keyword research services deliver
A keyword map in a shared spreadsheet: target searches grouped into topics, each assigned to one URL and labelled with its intent (buy, compare, learn or find a local provider), monthly volume, difficulty and a priority score. Pages competing for the same search are flagged, because two weak pages rarely beat one strong one.
For every new page we recommend, you also get a short brief: the main and supporting searches, the questions the page must answer, and the format that already ranks for them, whether that's a service page, a price guide, a comparison or a free tool.
How we research keywords
We start with your customers' own words: sales calls, enquiry forms, reviews and support emails. Those phrases seed the research in Ahrefs, Google Keyword Planner and Google Trends, while Google Search Console shows the searches your site already appears for but doesn't win.
Then we read the search results themselves. If Google shows list articles for a query, a service page won't rank there; if it shows a map pack, local signals matter more than word count. That check is what separates keyword research from keyword collecting.
Keyword research for AI search
People ask ChatGPT, Perplexity and Google's AI Mode longer, more specific questions than they type into a search box. We collect those questions from People Also Ask, forums and your own enquiries, and plan pages that answer them directly, so your site can be the source an AI answer cites.
Local and international keyword research
Search terms change with place. Americans look for attorneys and Britons for solicitors; near-me searches depend on where the searcher is standing; and the same product can go by different names in Canada, Australia and India. For multi-country sites we research each market separately and map the results to the right regional pages and hreflang tags.
Keyword research pricing
Keyword research is part of every SEO plan, and the number of priority keywords tracked grows with each plan. If you only need the research, for example before a site rebuild, we'll quote a one-off keyword map at a fixed price after a short call.
Starter
$500/month
£400 · CA$700 · A$750
Essential technical SEO and content for small sites and solopreneurs.
- Initial technical audit with prioritised fix list
- Up to 10 priority keywords tracked
- 2 pieces of content per month
- Monthly reporting dashboard
Professional
$1,000/month
£800 · CA$1,400 · A$1,500
Growing single-market businesses that need consistent execution.
- Everything in Starter, plus:
- Full technical audit and remediation roadmap
- Up to 15 priority keywords tracked
- 3 pieces of content per month
- Basic link-building outreach
Growth
$3,200/month
£2,500 · CA$4,400 · A$4,900
Multi-location or multi-market businesses that need content velocity and AI-search visibility.
- Everything in Professional, plus:
- Up to 90 keywords, across multiple markets if relevant
- 10 pieces of content per month
- Digital PR and link-earning campaigns
- AI citation tracking across ChatGPT, Perplexity and Google AI Overviews
Keyword Research FAQ
Want to know which pages to build next?
Start with the free audit — written findings, no call required, published pricing after.