How much does ecommerce PPC management cost?

A flat monthly fee set by ad spend: $500 for one platform and up to $5,000 of spend, $1,000 for two platforms and up to $15,000, and $2,000 for up to $40,000, which adds Performance Max, Shopping and feed optimisation. Amazon Ads and multi-country stores start at $4,000. Ad spend is paid to the platforms directly.

Do you work with Shopify and WooCommerce stores?

Yes. We connect Google Merchant Center and Meta catalogues through each platform's own integration or a supplemental feed, then check that conversion tracking matches the orders in your store.

Should a small store use Performance Max or standard Shopping?

With little conversion data, standard Shopping gives more control and clearer search-term data. Performance Max tends to work better once a store has steady conversions and a clean feed. Many stores run both, with clear rules about which products go where.

Do you charge a percentage of ad spend?

No. The fee is flat within each ad-spend band, so we gain nothing from raising your budget. Any change of band is agreed with you in writing first.

Who owns the ad accounts and Merchant Center?

You do. We work inside your Google Ads, Merchant Center and Meta accounts as managers, so the data and history stay with you.

ECOMMERCE PPC

Ecommerce PPC management judged on profit, not clicks

Ecommerce PPC is paid advertising for online stores: Google Shopping and Performance Max campaigns driven by a product feed, plus search, Meta and marketplace ads. As an ecommerce PPC agency, Best SEO Company in India manages ad accounts for stores in the US, UK, Canada, Australia and India, with bidding tied to product margins and a flat monthly fee.

A strong ROAS can still lose money if the products selling are the low-margin ones. We start with your margins, returns and stock levels, then structure Shopping and Performance Max campaigns so bidding pushes the products that actually make you money.

Senior specialists, named on your accountYou own every account, file and line of codePublished pricing from $500/mo

Get a free proposal See pricing

What's included

Merchant Center and feed optimisation

Product titles, attributes, GTINs and custom labels that decide which searches your products show for, plus fixes for disapproved items.

Shopping and Performance Max

Campaigns split by margin, price band or best-sellers, with brand exclusions so Performance Max doesn't just buy traffic that would have come anyway.

Profit-based bidding

Target ROAS set per product group from your margins, with conversion values adjusted for returns where your data allows.

Meta catalogue ads

Catalogue ads, dynamic retargeting and Advantage+ campaigns, with new creative tested every month.

Tracking that matches your orders

GA4 ecommerce events, Enhanced Conversions and the Meta Conversions API, checked against the real orders in your store.

Amazon Ads

Sponsored Products, Sponsored Brands and Sponsored Display for marketplace sellers, on the Enterprise plan.

Technologies we use

Shopping and feeds

Google Merchant Center Next
Supplemental feeds and feed rules
Shopify and WooCommerce product feeds
Product structured data

Campaigns

Google Shopping
Performance Max with brand exclusions
Demand Gen and YouTube
Meta Advantage+ campaigns
Microsoft Shopping campaigns
Amazon Sponsored Products

Measurement

GA4 ecommerce events
Enhanced Conversions
Meta Conversions API
Server-side Google Tag Manager
Looker Studio profit dashboards

Ecommerce PPC pricing

Pick the plan by monthly ad spend. Google Shopping, Performance Max and Merchant Center feed optimisation are included from Growth; smaller stores start with one platform on Starter or two on Professional. Published prices in USD, GBP, CAD and AUD, with no setup fee. The final scope is confirmed in writing before any invoice. See what changes the price.

Starter

$500/month

£400 · CA$700 · A$750

Ad spend up to $5,000 a month

One ad platform, set up properly and optimised every week.

One platform: Google Ads or Meta
Account audit and rebuild in the first month
Conversion tracking with GA4, Tag Manager and Enhanced Conversions
Weekly search-term, bid and budget optimisation
Monthly report on cost per lead and return on ad spend

Start with Starter

Professional

$1,000/month

£800 · CA$1,400 · A$1,500

Ad spend of $5,000 to $15,000 a month

Two platforms with server-side tracking and ongoing landing page tests.

Everything in Starter, plus:
Up to two platforms, such as Google Ads and Meta
Server-side tagging and offline conversion imports from your CRM
One landing page A/B test a month
Fresh ad creative every month
Monthly strategy call

Start with Professional

Growth

$2,000/month

£1,600 · CA$2,800 · A$3,000

Ad spend of $15,000 to $40,000 a month

Several platforms, retail campaigns and budget planning across all of them.

Everything in Professional, plus:
Up to four platforms, including Microsoft Ads and LinkedIn
Performance Max, Shopping and Merchant Center feed optimisation
Two landing page tests a month
Live Looker Studio dashboard and cross-platform budget planning

Start with Growth

Enterprise

$4,000+/month

£3,200+ · CA$5,600+ · A$6,000+

Ad spend over $40,000 a month, or several countries

Multi-market accounts with a dedicated senior PPC lead.

Everything in Growth, plus:
Multi-country and multi-language campaigns
A dedicated senior PPC lead
Amazon Ads and retail media
Custom attribution and BigQuery data feeds

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