Public SEO teardowns
A public teardown is a real website audited in full and published — findings, priorities, and what we would leave alone — exactly as we'd audit a client's site. You watch us think instead of reading a claim.
Harder to fake than a testimonial
Case studies are easy to cherry-pick and hard to verify — a percentage improvement without context tells you very little. A teardown is harder to fake: you can check our reasoning against the live site yourself and judge whether it holds up.
Frankly, it's a better way to evaluate an SEO provider than reading testimonials — you're watching us think, not reading a claim.
What each teardown covers
Technical health
Crawlability, indexation status, Core Web Vitals performance and rendering depth.
Content and keyword targeting
Search-intent alignment and internal cannibalization risks.
What we'd prioritize first, and why
Strategic ROI ranking with explicit trade-offs and resource allocation.
What we'd explicitly NOT touch
Clear reasoning on which existing systems work and should be preserved.
A note on selection
We pick publicly accessible sites and focus on structural, publicly observable issues — not private data we wouldn't have. If we ever teardown a site whose owner objects to the framing, we're happy to hear from them via contact.
Want your own?
A teardown is illustrative — not a substitute for a full audit of your specific site. The free written audit is the real thing.
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Written findings from a senior strategist. Zero charge, no sales call required.